LinkedIn Page

Posts on a LinkedIn company page.

API id: linkedin_page — for a company page. For a person's profile, see LinkedIn.

It works like LinkedIn, with two differences: there is no visibility option (page posts are public), and analytics are collected.

At a glance

Text3,000 characters
Files per postUp to 20
File needed?No
Extra blocksUp to 2, published as comments under the post. Comments cannot have files.
Alt textYes
Edit after publishYes — the text
Delete after publishYes
AnalyticsImpressions, likes, comments, shares, clicks
CommentsRead and reply, as the Page

Files

TypeRules
Images (JPEG, PNG, GIF)Up to 20 per post. Max about 36 megapixels each.
Video (MP4)1 per post, on its own. From 3 seconds to 30 minutes.
Document (PDF)1 per post, on its own.

Options

KeyTypeWhat it does
document_titletextTitle shown under a PDF, up to 100 characters.
poll_questiontextThe poll question, up to 140 characters.
poll_optionslist2 to 4 answers, 30 characters each.
poll_durationchoiceONE_DAY, THREE_DAYS, SEVEN_DAYS (default) or FOURTEEN_DAYS.
article_urlurlPublishes the post as a link card.
article_titletextHeadline of the link card, up to 400 characters.
article_descriptiontextLine under the headline, up to 4,086 characters.
article_thumbnailmediaImage for the link card (JPEG, PNG or GIF).

A post can have one of these: files, a poll, or a link card.

Comments

You can read the comments on a published post and reply to them as the Page. See Read and reply to comments.

  • 50 comments per page. Use nextCursor for more.
  • Top-level comments only. Replies under a comment are not loaded.
  • A reply can be up to 1,250 characters, less than a post's 3,000. This is limits.maxReplyCharacters on GET /platforms.
  • LinkedIn does not share commenters' names with apps. People show as "LinkedIn member" and pages as "LinkedIn Page". You can still reply to them.
  • Your own extra blocks (the comments Bulkit posted for you) are not listed.
  • Needs r_organization_social and w_organization_social, from the Community Management product your app already has.

Set up

To connect accounts, you first need your own app on this platform. See the LinkedIn Page app setup guide.

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